Reducing Human Risk in Product Discovery

By including the human dimension (not only user value or usability) as a risk to minimise into our products we would be having a major impact in our customers’ wellbeing and contribute to build a more human-centred future.

One hand washes the other (or should)

Co-creation as third pillar of product personalization. The research made by the 1,000 Genomes Project found in 2010, 88 Millions variations in human DNA from sequences that include 2,504 people from different regions. So are our brains and the way we all perceive the world. And products. We all have our own background experience which… Continue reading One hand washes the other (or should)